Each year, NSPRA recognizes and honors those whose efforts and expertise have had a positive and lasting impact on school public relations and education and honors the best work in school communication. As always, MinnSPRA was well represented among the award winners, demonstrating our state’s exceptionalism in school public relations. Congrats to all!

Golden Achievement Award: The Golden Achievement Award recognizes exemplary work in all aspects of school public relations, communication, marketing and engagement.

• Bloomington Public Schools | Elevating K12 Computer Science Kate Martin, Director of Marketing & Communications; Alexandra Holter, PhD, Computer Science Coordinator; Chelsea Janke, Vice President Integrated Marketing at CEL Marketing PR Design
• Captivate Media + Consulting | Olympia Referendum Campaign 2024 Jake Sturgis, Founder & CEO; Chelsea Braudt, Marketing Communications Strategist
• Eden Prairie Schools | How we manage threats to our schools: A comprehensive, empathetic crisis response Grace Becker, Director of Marketing & Communications; Dirk Tedmon, Executive Director of Marketing & Communications
• Eden Prairie Schools | Negotiations: Let’s Make a Deal! (Available upon request) Dirk Tedmon, Executive Director of Marketing & Communications; Thomas May, Executive Director of Human Resources; Grace Becker, Director of Marketing & Communications; Aditi Kumari, Digital Strategy Coordinator
• Osseo Area Schools | Building a Better Future, Phase II Kay Villella, Executive Director of School/Community Relations; Chelsea Janke, Vice President, Integrated Marketing at CEL Marketing PR Design
• Richfield Public Schools ISD #280 | Delivering on Our Promises Jennifer Valley, Director of Marketing & Communications; Craig Holje, Chief Human Resources and Administrative Officer; Steve Unowsky, Superintendent; Chelsea Janke, Vice President Integrated Marketing at CEL Marketing PR Design

Publications and Digital Media Excellence Award: NSPRA’s Publications and Digital Media Excellence Awards recognize outstanding education publications and marketing/informational materials (print and electronic), video/TV/radio programs, social media and websites.

Minnesota had nearly 70 award winners! Those recognized include:

• Anoka-Hennepin Schools
• Austin Public Schools
• Bloomington Public Schools
• Cambridge-Isanti Schools
• CEL Marketing PR Design
• Centennial ISD 12
• Duluth Public Schools
• Eden Prairie Schools
• Hopkins Public Schools
• ISD 728 (Elk River)
• Minnetonka Public Schools
• Osseo Area Schools
• Richfield Public Schools
• Robbinsdale Area Schools
• Rochester Public Schools
• Rosemount-Apple Valley-Eagan ISD 196
• Shattuck-St. Mary's School
• Spring Lake Park Schools
• Watertown Mayer Public Schools Community Education
• White Bear Lake Area Schools